Have you been a fan of Hubspot's content for years, but didn't quite "get it"?
Yep. Me too.
Why not just stick with Wordpress Websites, HootSuite, Google Analytics and the myriad of other tools that I've used for years to develop an effective inbound marketing strategy? Those tools work and I still use them for clients. Why do something else?
Well...that "something else" aka Hubspot can really step up your game. Having an all-in-one system with metrics at your fingertips is like gamifying your social media marketing efforts. All of a sudden, marketing is FUN again! Plus, who doesn't like more leads and more sales?! No one I know hates money.
I will continue to be an advocate for building marketing strategies that are right for your business. Like general contractors all over the world, I have my favorite tools, but I also recognize that just because you have a cool new tool doesn't mean that it's right for every job. I offer and implement lots of different email marketing and marketing automation solutions.
I implemented Hubspot at Tornado Marketing because I believe in being a living example of marketing best practices. Being committed to Hubspot as my own tool represents a full-board commitment to inbound marketing.
I teach it.
I believe in it.
And being in integrity means I walk the talk.
That's not so easy to answer without a discussion, but some indicators that Hubspot might be a fit are:
The first step to figuring out if Hubspot is a fit is figuring out where you are with your Inbound Marketing.
No problem! Just mention it in the comments when you schedule your marketing assessment.