Marketing Training Topics

Small Business  Marketing  

Marketing is a top concern for small businesses.    And  no wonder many  businesses fail  because they don`t have an effective  marketing SYSTEM.   What are you doing to generate QUALIFIED LEADS?     How do you get people to know, like and trust you?   In this 60-90 minute session, Adrianne  will share with you the 7 basic steps for marketing success.   This  Small Business Marketing session is suited for the small business owner who needs to build a marketing strategy that is affordable and effective for attracting new customers and growing profitability.

Social Media Marketing

What`s all the buzz about?   Are you on Twitter, FaceBook and LinkedIn?    Do you blog?   Do you want to understand what social media marketing really is and if it`s right for you?    In this 60-90 minute session, we`ll tell you the 7 main reasons to use these tools.   We`ll also give you the 5 major ettiquette tips that you need to know before you begin.

Hands-On Marketing  Workshops

One half and full day working sessions designed to facilitate the completion of strategic marketing analysis and marketing tactics. Participants will utilize workbooks and other tools to take meaningful steps towards marketing implementation.

  • Leverage the Internet - Marketers who attend this workshop discover the best ways to use web sites, blogs, search engine optimization, pay per click advertising, local search and other Internet technologies to automate the lead generation, lead generation and customer service functions.
  • Get More Leads!   Each participant will discover how to create a low cost, high return lead generation plan that involves the use of advertising, public relations and referral marketing.
  • Hands-On Facebook for Business
  • Hands-On Twitter for Business
  • Using WordPress
Adrianne regularly teaches Social Media Marketing at UW-Madison Division of Continuing Studies.