What did you think of the Superbowl ads

Posted in: Branding Brilliance  |  February 2, 2009 at 11:33 am
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Denny's
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WOW, that Superbowl was exciting!  I’m not much of a sports fan, but I really watch because  I love to watch the Superbowl advertisements (and OK, I love an excuse for a party too!)  Normally my Tivo zaps all ads for me, but for this one day, I eagerly anticipate the advertsing. My first impressions are that I:
  • Hated the GoDaddy ad
  • Doubly hated the NBCLA ads that were SO LOUD
  • Was grossed out and vaguely annoyed by the Careerbuilder.com ad with the naked guy touching his toes
  • Loved the Bud ads – clever use of their iconic clydesdales
  • Thought the Coca-cola morphing avatars ad was just downright strange
  • Loved the eTrade babies ad – very cute and clever
  • Thought Denny’s will get the best bang for their buck due to their strong offer, and their appeal to the frugal buyer.  Get them in once and they’ll probably come back again.
What did you like or hate about the Superbowl ads? Did you learn anything from the Superbowl ads that you can apply to your own marketing?
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Adrianne is the Chief Velocity Officer of Tornado Marketing, Inc. and a partner in The Art of Online Marketing. Adrianne has spent over 15 years helping small businesses find their niche and systematically grow their businesses through effective marketing programs and persuasive messaging. Adrianne provides valuable insight into how to market complex solutions. Her clients appreciate her practical advice and business value-driven approach to marketing. With Adrianne on your team, you’ll differentiate from your competitors; consistently draw in your best prospects; and close more deals. When not working, Adrianne is usually found cheering on her kids’ sports teams, reading, or playing games (Scrabble anyone?). She is continually seeking work-life balance and the answer to life’s larger questions.