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Smart businesses need to start paying attention to social media marketing - but not at the expense of everything else. I don't want my customers or my readers to forget about the basic blocking and tackling of marketing...
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Category Archives: Small Business Online
Looking for the IT Buyer On Twitter
The C-Suite positions (CEO, CIO, CTO, CFO, CMO) are so sought-after and so inundated with continual requests from employees, board members, etc. that they have to shield themself from as much info-clutter as they can. This is true online as well as offline.
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Google Alerts, An Essential Part of Social Media Strategy
You're using Google Alerts, aren't you? No? Well then, sit right down and listen up, because Google Alerts will save you from countless hours of web surfing, and is an essential tool in your marketing strategy. That's why I've put together this two minute video that shows you
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Come join the party!
If you are still struggling to understand how social media marketing can help your business, watch this video by Perry Belcher called "How to Make Money With Social Media."
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Free and Almost Free Small Business Marketing Tools
Some of the best things in life are free - and that includes some fabulous new small business marketing tools.
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Barack Obama, The Most Successful New Media Success Story
Learn from Barack Obama, elected our 44th President of the United States of America - largely due to his success in online marketing. He rallied his tribe of followers, and got them involved.
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WordPress Websites from Duct Tape Marketing
What's a Wordpress Website? A Wordpress Website (also called a blogsite) is a full featured, search engine friendly website that just happens be built on the world's greatest blogging software (WordPress). Just today Duct Tape Marketing has announced the launch of their turnkey Wordpress Website offerings.
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Business Blogging Content Strategies
I know that many of you are new to business blogging. So – for all you “newbie” business bloggers, I want give you some advice on creating compelling business blog content. When I tell my Tornado Marketing clients they can’t just pitch product and services, they’re often stumped. “Then what will we talk about?” Chris
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Why is social media marketing so important to businesses?
...showing the disconnect between advertisers and consumers - and how social media marketing can bridge the gap. Businesses large and small need to COMMUNICATE with their audience not just throw information at them, hoping something will stick...
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Prioritizing your Small Business Marketing Efforts
Clients and friends are always asking me, "How much of my time and money should be spent online?" In most cases, I recommend about 75% of any small business marketing effort should be invested online - but there are exceptions.
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