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If the Mayan`s were right, 2012 is your last chance to follow through on those New Years resolutions. If the end of the world isn`t enough to make this your best year yet, then find what motivates you to finally accomplish your goals instead of recycling them year after year.
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Category Archives: Marketing strategy
Do you have a Hail Mary Play in your marketing arsenal?
I`m a late-coming football fan. Truthfully, I`m a bigger fan of the football party than the football game, but that seems to work out for everyone involved. After all, someone needs to fetch the beer and snacks and I`m more than happy to be that someone. This
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10 Major Marketing Mistakes in the Astoria University Ad
When I ran across “stunning†Astoria University advertisement in SkyMall magazine, I literally laughed out loud. I'm shocked at my own self-control for not poking my seatmate in the arm so that I could ramble for 20 minutes about all the things that are so very wrong with this ad.
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Make Your Email Signature Count!
In our efforts to be lead generation marketing machines, sometimes we forget to do the most obvious little things -- like promote newsworthy information in our signature line.
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Microsoft Convergence 2010 Conference Planning
Microsoft Convergence 2010 is right around the corner. I’m looking forward to a great trip to Atlanta — and hope to see you there! Whether you’re showcasing your Microsoft Dynamics ISV products with a tradeshow booth at the Expo or you’re a Microsoft Dynamics VAR bringing customers, or you
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Make Your Marketing Messages Simple
When complex solution providers fail to make their messages personal, simple, emotional and compelling, their products and services don't sell -- at least not as fast as they would like, which drives up the cost of sale.
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5 Warning Signs: When Marketing Needs to Lower Expectations
There are five warning flags that indicate that your marketing message and your reality are not in sync. You can either fix your marketing or fix your delivery - but ignoring the problems will not make them go away. It'll just make it worse.
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Public Speaking as a Marketing Tool
Public speaking provides a golden opportunity to market your business - but it's often overlooked as a marketing tool because people fear public speaking.
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Walgreens Prescription for Success
You know I'm a big fan of "systems" - accounting systems, marketing systems - pretty much anything that will make life faster, better and more organized. I feel compelled to share this brilliant marketing / operations strategy Walgreens just deployed.
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The Power of Consistency in your Marketing Strategy
When we realize the power of habits and consistency, we can do anything we set our mind to. When you decide that you really are devoted to growing your business, it will be by focusing on doing the right things every day, every week, every month and every year.
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